Eyes

Create your signature eye look with Custom Eyesilks, Aloette's collection of silky powder eyeshadows available in a stunning range of matte and shimmer finishes. Designed to complement every skin tone and occasion, these highly blendable eyeshadows deliver buildable color that lasts from morning meetings to evening events. Whether you prefer soft, natural neutrals or bold, statement-making shades, Custom Eyesilks make it easy to create endless eye makeup looks. 

Each finely milled powder glides effortlessly across the eyelids for smooth, even application with minimal fallout. The long-lasting, crease-resistant formula layers beautifully, allowing you to blend, define, and add dimension with ease. Enriched with Aloe Vera, Jojoba Seed Oil, Vitamin E, and Safflower Seed Oil, these eyeshadows help keep delicate eyelid skin feeling soft and comfortable while delivering vibrant, customizable color. Build your collection with your favorite shades and create looks that are uniquely your own.  

*Eyesilks are sold individually without compact. 

PÜR Minerals On Point Eyeliner Pencil delivers high-pigment, soft, buildable definition in an easy-to-use gel pencil that glides on smoothly for everyday looks or more dramatic lines. The long-wearing, smudge-resistant formula offers flexible application—blend for a softer effect or define with precision for bold, high-impact results. 

The creamy, blendable formula is infused with skin-loving ingredients like Mango Seed Butter to deeply hydrate the look of skin and Olive Oil to help soothe and condition the delicate eye area, so it feels comfortable through wear. Designed for real results and everyday ease, this multitasking eyeliner delivers high-performance color with long-lasting wear that stays comfortable throughout the day. The built-in sharpener makes it simple to keep the tip precise anywhere, anytime—no extra tools needed.

It’s a practical, premium-feeling eyeliner pencil that combines high pigment payoff, smooth application, conditioning ingredients, and smudge-resistant wear for effortless definition in your daily makeup routine. 

0.4 g / 0.014 oz 

PÜR Minerals Big Look Extreme Mascara with Argan Oil lifts, lengthens, and volumizes lashes while delivering silky, rich pigment for a wispy, false-lash effect. The lightweight, buildable formula coats lashes evenly, creating fuller-looking lashes without clumping, flaking, or smudging. 

Powered by Argan Oil, rich in omega-3 fatty acids and antioxidants, the formula helps condition lashes and support overall lash health. Vitamin E helps moisturize and improve lash flexibility, while Nylon-12 fibers help attract to each lash to enhance length and volume. 

The rounded, clump-resistant brush evenly coats lashes, including hard-to-reach inner and outer corner lashes — for smooth, defined, lifted results. The nourishing formula builds easily, allowing you to layer from soft, everyday definition to bold, dramatic volume without stiffness or heaviness. 

Ideal For:  

Ideal for all lash types, especially those looking for buildable volume and length with conditioning benefits, a wispy false-lash effect, and a lightweight formula that layers easily without clumping or flaking. 

Create effortless eye looks with Vera Palette, Aloette's versatile 6-piece eyeshadow palette featuring a curated collection of richly pigmented matte and shimmer neutral shades. Inspired by Vera, the Aloette hummingbird, this wearable color story complements every skin tone and transitions seamlessly from soft daytime looks to elevated evening glam.  

Each finely milled shadow delivers smooth, buildable color with exceptional blendability, making it easy to define, contour, highlight, and add dimension to the eyes. The thoughtfully selected combination of matte and shimmer finishes allows you to create endless makeup looks using a single palette, whether you prefer a natural wash of color or a more dramatic smoky eye. 

Packaged in a sleek mirrored compact, Vera Palette is perfect for beauty routines at home or touch-ups on the go. With six universally flattering shades designed to mix and match, it's an everyday essential for creating polished eye looks with ease

Create bold or subtle eye looks with the Waterproof Mechanical Eye Pencil, a creamy eyeliner that glides on effortlessly for precise, long-lasting definition. The waterproof formula resists smudging, fading, and transferring to help your eye makeup stay fresh throughout the day. Available in multiple versatile shades, this retractable eyeliner makes it easy to define the lash line, create a dramatic wing, or blend for a soft, smoky effect. No sharpening required—simply twist up and apply

Shape, define, and perfect your brows with Full-Time Brow Fine Tip Eyebrow Pencil, a precision brow pencil designed to create natural-looking fullness with ease. The fine-tip applicator allows for hair-like strokes that seamlessly fill sparse areas while enhancing your natural brow shape. Infused with conditioning ingredients like Shea Butter and Vitamin E, this creamy formula glides on smoothly for buildable color and comfortable wear. 

The built-in spoolie brush helps groom and blend brows for a soft, polished finish, making it easy to achieve effortlessly defined brows that last all day. Whether you prefer a natural enhancement or a more sculpted look, Full-Time Brow delivers controlled application and long-lasting definition. 

Elevate your lash routine with Luscious + Luxe Lash Enhancing Serum Platinum, a lightweight, conditioning serum designed to visibly improve the appearance of fuller, longer, and thicker-looking lashes. This advanced oil-free formula delivers targeted care directly to the lash line, helping to strengthen and condition natural lashes over time. Powered by a high-performance blend of peptides, along with hydrolyzed rice protein, amino acids, and botanical extracts, this serum supports the look of healthier, more resilient lashes. Infused with aloe vera, green tea, panthenol, and sodium hyaluronate, it also helps soothe and hydrate the lash line for optimal comfort. Gentle enough for daily use, this multi-tasking serum can also be applied to brows for a fuller, more defined appearance.